Unit 4 - The Tipping Point 

The tipping point can be define as a critical moment in a complex situation in which a small influence or development produces a sudden large or irreversible change.  According to what I just mentioned, the tipping point basically is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate So, this is about how little things can make a big difference. 

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